Hidden Bibliographic Details
| Varying Form of Title: | Restaurant, food and beverage market research handbook 2014-2015
Richard K. Miller & Associates market research handbooks
RKMA market research handbook
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| Other authors / contributors: | Miller, Richard K. (Richard Kendall), 1946- author.
Richard K. Miller & Associates, author, publisher.
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| ISBN: | 9781577832102
1577832108
9781577831983
1577831985
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| Notes: | Includes bibliographical references.
Text in English.
Online resource; title from PDF title page (EBSCO, viewed August 4, 2015).
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| Summary: | With a thorough and in-depth analysis of the restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends, daypart analysis (including snacks and late-night), and more. Comprehensive demographic data for all dayparts at full-service and quick-service restaurants, as well as an analysis of restaurant spending in each state and dining statistics for metropolitan areas are provided.
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