Managing the demand-supply chain : value innovations for customer satisfaction /

Saved in:
Bibliographic Details
Imprint:New York : Wiley, c2001.
Description:xii, 257 p. : ill. ; 24 cm.
Series:Wiley operations management series for professionals
Wiley operations management series for professionals.
Subject:Business logistics.
Industrial procurement -- Management.
Logistique (Organisation)
Gestion de l'approvisionnement.
Distribution (EĢconomie politique) -- Gestion.
Consommateurs -- Satisfaction.
Logistiek (economie)
Business logistics.
Industrial procurement -- Management.
Format: E-Resource Print Book
URL for this record:
Hidden Bibliographic Details
Other authors / contributors:Hoover, William E., Jr.
ISBN:0471384992 (cloth : alk. paper)
9780471384991 (cloth : alk. paper)
Notes:Includes bibliographical references and index.
Summary:Annotation A proven, innovative approach to meeting customer demand Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, Managing the Demand-Supply Chain sets forth a powerful new model for fulfilling customer demand in the best possible way. Four of the world's leading demand chain researchers and implementers demonstrate how select high-tech companies, such as Nokia and Dell, have used the demand chain approach to differentiate their value offerings and delight their customers. The authors introduce three exciting new demand chain tools. "Demand breakpoint" identifies the point where value is significantly changed by operations; "value offering point" or VOP is the catalyst to demand chain activity; and "microcosms" executes demand chain strategies. The authors show managers how to use these tools to implement technology solutions that drive top performance. Special features of Managing the Demand-Supply Chaininclude: * The best thinking from acknowledged leaders in the field * An extended case study of Nokia's successful demand chain management implementation * Numerous sidebars detailing real-world implementation issues Managing the Demand-Supply Chain is an indispensable resource for managers who want to optimize operational effectiveness, spur innovation, and achieve and sustain excellence in exceeding customer expectations.

Regenstein, Bookstacks

Loading map link
Holdings details from Regenstein, Bookstacks
Call Number: HD38.5.M363 2001
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian