Startup : an insider's guide to launching and running a business /

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Bibliographic Details
Author / Creator:Ready, Kevin.
Imprint:[s.l.] : Apress ; New York : Springer Science+Business Media [distributor], c2011
Description:1 online resource (x, 184 p.)
Subject:Entrepreneurship -- Handbooks, manuals, etc.
New business enterprises -- United States -- Handbooks, manuals, etc.
New business enterprises.
United States.
Electronic books.
Electronic books.
Handbooks and manuals.
Format: E-Resource Book
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Hidden Bibliographic Details
9781430242192 (electronic bk.)
1430242191 (electronic bk.)
Summary:"This book is for anyone wishing to start a business, but especially IT workers toiling in the trenches who have dreamed of a starting a business. What's involved? What challenges can I expect? How do I survive common entrepreneurial mishaps? Once I get the business up and running, how do I keep the wheels turning profitably? How do I attract customers? How do I manage people? This book answers those questions and many more. "--Safari books online.