APA (7th ed.) Citation

Weinstein, A. (1987). Market segmentation: Using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets. Probus Pub. Co..

Chicago Style (17th ed.) Citation

Weinstein, Art. Market Segmentation: Using Demographics, Psychographics, and Other Segmentation Techniques to Uncover and Exploit New Markets. Chicago, Ill.: Probus Pub. Co., 1987.

MLA (8th ed.) Citation

Weinstein, Art. Market Segmentation: Using Demographics, Psychographics, and Other Segmentation Techniques to Uncover and Exploit New Markets. Probus Pub. Co., 1987.