@book{ Solr-884955, title = {The structure, conduct and performance of the breakfast cereal industry 1954-1964}, author = {Headen, Robert S.}, editor = {McKie, James W.}, editor = {Arthur D. Little, Inc}, year = {1966}, note = {"March 1966."}, note = {"Prepared for Arthur D. Little, Inc."}, note = {"Confidential information removed."}, }