Online advertising and promotion : modern technologies for marketing /
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Author / Creator: | Hanafizadeh, Payam, 1974- |
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Imprint: | Hershey, PA : Business Science Reference, c2012. |
Description: | xi, 236 p. : ill. ; 29 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/8775153 |
Other authors / contributors: | Behboudi, Mehdi, 1983- |
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ISBN: | 9781466608856 (hardcover) 1466608854 (hardcover) |
Notes: | Includes bibliographical references and index. |
Summary: | "This book educates readers on how to meet online advertising and Internet marketing challenges for both present and future tactics"--Provided by publisher. |
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