Hidden Bibliographic Details
| Other authors / contributors: | Ferguson, Mark.
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| ISBN: | 9781606492581 (electronic bk.)
9781606492574 (pbk.)
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| Notes: | Includes bibliographical references (p. 147-151) and index.
Access restricted to authorized users and institutions.
Also available in print.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Title from PDF t.p. (viewed on January 25, 2012).
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| Summary: | Pricing analytics uses historical sales data with mathematical optimization to set and update prices offered through various channels in order to maximize profit. A familiar example is the passenger airline industry, where a carrier may sell seats on the same flight at many different prices. Pricing analytics practices have transformed the transportation and hospitality industries and are increasingly important in industries as diverse as retail, telecommunications, banking, health care, and manufacturing. The aim of this book is to guide students and professionals on how to identify and exploit pricing opportunities in different business contexts.
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| Other form: | Print version: 9781606492574
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| Standard no.: | 10.4128/9781606492581
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| Publisher's no.: | 2 BEP
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