Shoveling smoke : advertising and globalization in contemporary India /

Shoveling smoke : advertising and globalization in contemporary India /

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Bibliographic Details
Author / Creator:Mazzarella, William, 1969-
Imprint:Durham : Duke University Press, 2003.
Description:1 online resource.
Language:English
Subject:
Advertising -- India.
Advertising -- Social aspects -- India.
Marketing -- India.
Consumption (Economics) -- India.
Globalization -- Economic aspects -- India.
Advertising.
Advertising -- Social aspects.
Consumption (Economics)
Globalization -- Economic aspects.
Marketing.
India.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/8207688
Hidden Bibliographic Details
ISBN:0822385198 (electronic bk.)
9780822385196 (electronic bk.)
Notes:Description based on print version record.
Includes bibliographical references (p. [331]-349) and index.
Other form:Original 0822331098 9780822331094 0822331454 9780822331452

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