RFID : improving the customer experience : one-to-one marketing in real time /
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Author / Creator: | Brazeal, Mickey. |
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Imprint: | Ithaca, NY : Paramount Market Publishing, c2009. |
Description: | vii, 264 p. ; 23 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/7538982 |
Varying Form of Title: | Radio frequency identification |
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ISBN: | 9780980174533 (pbk.) 0980174538 (pbk.) |
Notes: | Includes bibliographical references (p. 250-255) and index. committed to retain 20170930 20421213 HathiTrust |
Other form: | Online version: Brazeal, Mickey. RFID. Ithaca, NY : Paramount Market Publishing, c2009 |
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