RFID : improving the customer experience : one-to-one marketing in real time /

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Bibliographic Details
Author / Creator:Brazeal, Mickey.
Imprint:Ithaca, NY : Paramount Market Publishing, c2009.
Description:vii, 264 p. ; 23 cm.
Language:English
Subject:Relationship marketing -- Data processing.
Product management -- Data processing.
Radio frequency identification systems.
Customer relations -- Technological innovations.
Marketing -- Technological innovations.
Marketing -- Technological innovations.
Product management -- Data processing.
Radio frequency identification systems.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/7538982
Hidden Bibliographic Details
Varying Form of Title:Radio frequency identification
ISBN:9780980174533 (pbk.)
0980174538 (pbk.)
Notes:Includes bibliographical references (p. 250-255) and index.
committed to retain 20170930 20421213 HathiTrust
Other form:Online version: Brazeal, Mickey. RFID. Ithaca, NY : Paramount Market Publishing, c2009

Regenstein, Bookstacks

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Call Number: HF5415.55 .B73 2009
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian