Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company /

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Bibliographic Details
Author / Creator:Lodish, Leonard M.
Imprint:Upper Saddle River, N.J. : Wharton School Pub., c2007.
Description:xv, 318 p. : ill. ; 24 cm.
Subject:New business enterprises -- Management.
Industrial management.
Marketing -- Management.
Industrial management.
Marketing -- Management.
New business enterprises -- Management.
Format: Print Book
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Other authors / contributors:Morgan, Howard Lee, 1945-
Archambeau, Shellye.
ISBN:0132390752 (hardback : alk. paper)
9780132390750 (hardback : alk. paper)
Notes:Includes bibliographical references and index.

Regenstein, Bookstacks

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Holdings details from Regenstein, Bookstacks
Call Number: HD62.5 .L633 2007
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian