Marketing research /

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Bibliographic Details
Author / Creator:Aaker, David A.
Edition:8th ed.
Imprint:New York : John Wiley & Sons, c2004.
Description:xvii, 774 p. : ill. ; 26 cm.
Subject:Marketing research.
Marketing research.
Format: Print Book
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Other authors / contributors:Kumar, V.
Day, George S.
ISBN:047123057X (cloth)
9780471230571 (cloth)
Notes:Includes bibliographical references and index.

Regenstein, Bookstacks

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Call Number: HF5415.2 .A14 2004
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian