The affluent consumer : marketing and selling the luxury lifestyle /

The affluent consumer : marketing and selling the luxury lifestyle /

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Bibliographic Details
Author / Creator:	Michman, Ronald D.
Imprint:	Westport, Conn. : Praeger Publishers, 2006.
Description:	x, 194 p. ; 25 cm.
Language:	English
Subject:	Affluent consumers -- United States. Luxuries -- United States -- Marketing. Target marketing -- United States. Affluent consumers. Luxuries -- Marketing. Target marketing. United States.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/6116781

Hidden Bibliographic Details
Other authors / contributors:	Mazze, Edward M.
ISBN:	0275992829 9780275992828
Notes:	Includes bibliographical references (p. [175]-185) and index.

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Holdings details from Regenstein, Bookstacks
Call Number:	HF5415.33.U6 M53 2006
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian