Designing and conducting survey research : a comprehensive guide /

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Bibliographic Details
Author / Creator:Rea, Louis M.
Edition:3rd ed.
Imprint:San Francisco : Jossey-Bass, c2005.
Description:xvi, 283 p. : ill. ; 25 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/5921284
Hidden Bibliographic Details
Other authors / contributors:Parker, Richard A. (Richard Allen), 1947-
ISBN:9780787975463
078797546X (alk. paper)
Notes:Includes bibliographical references (p. 275-276) and index.

MARC

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505 0 0 |g 1.  |t An overview of the sample survey process --  |g 2.  |t Designing effective questionnaires : basic guidelines --  |g 3.  |t Developing survey questions --  |g 4.  |t Utilizing focus groups in the survey research process --  |g 5.  |t Descriptive statistics : measures of central tendency and dispersion --  |g 6.  |t The theoretical basis of sampling --  |g 7.  |t Confidence intervals and basic hypothesis testing --  |g 8.  |t Determining the sample size --  |g 9.  |t Selecting a representative sample --  |g 10.  |t Analyzing cross-tabulated data --  |g 11.  |t Testing the differences between means --  |g 12.  |t Regression and correlation --  |g 13.  |t Preparing an effective final report --  |g Resource A.  |t Table of areas of a standard normal distribution. 
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