Marketing decision making : a model-building approach /

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Bibliographic Details
Author / Creator:Lilien, Gary L., 1946-
Imprint:New York : Harper & Row, c1983.
Description:xx, 875 p. : ill. ; 25 cm.
Language:English
Subject:Marketing -- Decision making -- Mathematical models.
Marketing -- Decision making -- Mathematical models.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/582280
Hidden Bibliographic Details
Other uniform titles:Kotler, Philip
Kotler, Philip. Marketing decision making.
ISBN:0060440767
Notes:Rev. ed. of: Marketing decision making / Philip Kotler. [1971]
Includes indexes.
Bibliography: p. 809-858.

Regenstein, Bookstacks

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Holdings details from Regenstein, Bookstacks
Call Number: HF5415.135.L540 1983
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian

Regenstein, Bookstacks

Loading map link
Holdings details from Regenstein, Bookstacks
Call Number: HF5415.135.L540 1983
c.2 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian