1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing /
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| Meeting name: | AMA Winter Educators' Conference (1st : 1983 : Sarasota, Fla.) |
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| Imprint: | Chicago, IL : American Marketing Association, c1983. |
| Description: | ix, 278 p. : ill. ; 28 cm. |
| Language: | English |
| Series: | Proceedings series (American Marketing Association) Proceedings series (American Marketing Association) |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/554300 |