Business plans that work : a guide for small business /
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| Author / Creator: | Timmons, Jeffry A. |
|---|---|
| Imprint: | New York : McGraw-Hill, c2004. |
| Description: | viii, 183 p. : ill. ; 23 cm. |
| Language: | English |
| Subject: | Business planning. Small business. Entrepreneurship. Business planning. Entrepreneurship. Small business. |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/5542997 |
Table of Contents:
- 1. Entrepreneurs create the future
- 2. Before you start writing your plan : asking the right questions
- 3. Getting started
- 4. Industry : zoom lens on opportunity
- 5. Company and product description : selling your vision
- 6. Marketing plan : reaching the customer
- 7. Operations and development : execution
- 8. Team : the key to success
- 9. The critical risks and offering plan sections
- 10. Financial plan : telling your story in numbers
- 11. Conclusion
- App. 1. Quick screen exercise
- App. 2. Business plan guide exercise
- App. 3. Fossa business plan
- App. 4. Sample presentations.
