Marketing decision making: a model building approach.
Saved in:
| Author / Creator: | Kotler, Philip |
|---|---|
| Imprint: | New York, Holt, Rinehart and Winston [1971] |
| Description: | xi, 720 p. illus. 25 cm. |
| Language: | English |
| Series: | Holt, Rinehart and Winston marketing series |
| Subject: | Marketing -- Decision making -- Mathematical models. Mercadologia Marketing -- Decision making -- Mathematical models |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/531419 |
Regenstein, Bookstacks
| Call Number: |
HF5415.K87
|
|---|---|
| c.2 | Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian |