Shoveling smoke : advertising and globalization in contemporary India /
Saved in:
Author / Creator: | Mazzarella, William, 1969- |
---|---|
Imprint: | Durham : Duke University Press, 2003. |
Description: | xi, 364 p. : ill. ; 25 cm. |
Language: | English |
Subject: | Advertising -- India. Advertising -- Social aspects -- India. Marketing -- India. Consumption (Economics) -- India. Globalization -- Economic aspects -- India. Advertising. Advertising -- Social aspects. Consumption (Economics) Globalization -- Economic aspects. Marketing. India. |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/4950154 |
ISBN: | 0822331098 (cloth : alk. paper) 0822331454 (pbk. : alk. paper) |
---|---|
Notes: | Includes bibliographical references (p. [331]-349) and index. |
Similar Items
-
Shoveling smoke : advertising and globalization in contemporary India /
by: Mazzarella, William, 1969-
Published: (2003) -
Socio-economic effects of advertising in India.
Published: (1992) -
Advertising : the social ad. challenge /
by: Chauhan, Meenakshi R.
Published: (1995) -
Advertising & marketing in rural India : language, culture, and communication /
by: Bhatia, Tej K.
Published: (2007) -
Samasāmayika Hindī--vijñāpanoṃ kā svarūpa aura prabhāva : eka adhyayana /
by: Paṭela, Sureśa, 1972-
Published: (2014)