Quantitative models in marketing research /

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Bibliographic Details
Author / Creator:Franses, Philip Hans, 1963-
Imprint:Cambridge, UK ; New York : Cambridge University Press, 2001.
Description:xiii, 206 p. : ill. ; 26 cm.
Subject:Marketing research -- Mathematical models.
Marketing research -- Mathematical models.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/4642188
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Other authors / contributors:Paap, Richard.
Notes:Includes bibliographical references (p. 196-201) and index.

Regenstein, Bookstacks

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Call Number: HF5415.2 .F714 2001
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian