Marketing decision models /

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Bibliographic Details
Imprint:New York : Elsevier North Holland, c1981.
Description:xii, 298 p. : graphs ; 24 cm.
Subject:Marketing -- Management -- Decision-making -- Mathematical models.
Marketing -- Mathematical models
Marketing -- Management -- Decision making -- Mathematical models.
Marketing -- Mathematical models.
Format: Print Book
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Other authors / contributors:Schultz, Randall L.
Zoltners, Andris A.
Notes:Includes bibliographical references and index.

Regenstein, Bookstacks

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Call Number: HF5415.135.M370
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