An introduction to survey research, polling, and data analysis /

An introduction to survey research, polling, and data analysis /

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Bibliographic Details
Author / Creator:	Weisberg, Herbert F.
Edition:	3rd ed.
Imprint:	Thousand Oaks, Calif. : Sage Publications, c1996.
Description:	xiv, 394 p. : ill. ; 24 cm.
Language:	English
Subject:	Social surveys. Social sciences -- Statistical methods. Social sciences -- Statistical methods. Social surveys.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/4559597

Hidden Bibliographic Details
Other uniform titles:	Krosnick, Jon A. Bowen, Bruce D. Weisberg, Herbert F. Introduction to survey research and data analysis.
ISBN:	0803974019 (cloth : acid-free paper) 0803974027 (pbk. : acid-free paper)
Notes:	Rev. ed. of: An introduction to survey research and data analysis / Herbert F. Weisberg, Jon A. Krosnick, Bruce D. Bowen. 2nd ed. c1989. Includes bibliographical references and index.

Table of Contents:

Introduction
Part 1. Survey Design
The Nature of Survey Research
The Survey Process
Sampling Procedures
Questionnaire Construction
The Data Collection Stage
Coding Practices
Designing a Survey
Part 2. Data Analysis
The Process of Data Analysis
Single-Variable Statistics
Statistical Inference for Means
Two-Variable Tables
Measures of Association
Control Tables
Correlation and Regression
Part 3. Survey Guidelines
Writing Survey Reports
Evaluating Surveys
The Ethics of Polls