Marketing strategies for the new economy /

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Bibliographic Details
Author / Creator:Tvede, Lars, 1957-
Imprint:New York ; Chichester : Wiley, c2001.
Description:246 p. : ill. ; 24 cm.
Subject:Marketing -- Technological innovations.
High technology -- Marketing.
Internet marketing.
Marketing -- Management.
Marketing -- Technological innovations.
Format: Print Book
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Notes:Includes bibliographical references (p. [229]-237) and index.

Regenstein, Bookstacks

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Call Number: HF5415.1265 .T84 2001
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian