Real Estate Rainmaker : successful strategies for real estate marketing /

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Bibliographic Details
Author / Creator:Richard, Dan Gooder, 1947-
Imprint:New York : Wiley, c2000.
Description:xviii, 318 p. : ill. ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/4239475
Hidden Bibliographic Details
ISBN:0471345547 (cloth : alk. paper)
Notes:Includes index.

MARC

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500 |a Includes index. 
505 0 0 |t Foreword /  |r Laurie Moore-Moore --  |g Pt. 1.  |t 3-Step Rainmaker Lead System.  |g 1.  |t Nine Deadly Truths That Could Kill Your Business.  |g 2.  |t A Better Way: All You Do Is Close --  |g Pt. 2.  |t Step 1: Create Customers with Lead Generation.  |g 3.  |t Media Strategies to Win in Any Market.  |g 4.  |t Offer Strategies That Attract Prospects Like a Magnet.  |g 5.  |t Creative Strategies to Beat the Competition Every Time --  |g Pt. 3.  |t Step 2: Capture Customers with Prospect Follow-Up.  |g 6.  |t Customer Conversion Strategies to Maximize Sales.  |g 7.  |t Shooting Fish in a Barrel --  |g Pt. 4.  |t Step 3: Keep Customers with Long-Term Contact.  |g 8.  |t Customer Retention Strategies for Optimum Profits.  |g 9.  |t Creating a Perpetual Referral Machine --  |g Pt. 5.  |t Writing a Marketing Plan in Six Easy Mornings.  |g 10.  |t Morning #1: Benchmarks.  |g 11.  |t Morning #2: Objectives.  |g 12.  |t Morning #3: Customers.  |g 13.  |t Morning #4: Strategies.  |g 14.  |t Morning #5: Budget.  |g 15.  |t Morning #6: Case Studies --  |g Pt. 6.  |t Growing Your Practice to Sell.  |g 16.  |t Building a Real Estate Rainmaker Trophy Database.  |g 17.  |t Exit Strategies to Cash In or Cash Out.  |g 18.  |t Real Estate Rainmaker Resource Guide.  |t Afterword /  |r Steve Murray. 
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