Marketing research : methodological foundations /
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| Author / Creator: | Churchill, Gilbert A. |
|---|---|
| Imprint: | Hinsdale, Ill. : Dryden Press, c1976. |
| Description: | xix, 683 p. : ill. ; 25 cm. |
| Language: | English |
| Subject: | Marketing research Marketing research. |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/407446 |
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| 100 | 1 | |a Churchill, Gilbert A. |0 http://id.loc.gov/authorities/names/n79041957 |1 http://viaf.org/viaf/49327769 | |
| 245 | 1 | 0 | |a Marketing research : |b methodological foundations / |c Gilbert A. Churchill, Jr. |
| 260 | 0 | |a Hinsdale, Ill. : |b Dryden Press, |c c1976. | |
| 300 | |a xix, 683 p. : |b ill. ; |c 25 cm. | ||
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| 504 | |a Includes bibliographical references and index. | ||
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