Advertising as a business force : composition & diction : punctuating and editing : psychology of advertising : writing of copy : fundamentals of type : specimens of type.

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Bibliographic Details
Imprint:	Scranton, [Pa.] : International Textbook Co., [192-?], c1917-1918.
Description:	1 v. (various paginations) : ill., plates ; 23 cm.
Language:	English
Series:	International library of technology 60C
Subject:	Advertising -- Handbooks, manuals, etc. Type and type-founding Advertising. Type and type-founding. Handbooks and manuals.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/3926287

Hidden Bibliographic Details
Notes:	Includes index.

Crerar, Lower Level, Dewey Collection

Holdings details from Crerar, Lower Level, Dewey Collection
Call Number:	659.02 S002
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