Segmentation and positioning for strategic marketing decisions /
Saved in:
| Author / Creator: | Myers, James H. |
|---|---|
| Imprint: | Chicago : American Marketing Association, c1996. |
| Description: | xiii, 358 p. : ill. ; 24 cm. |
| Language: | English |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/3781783 |
