Modèles et programmes de marketing.
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| Author / Creator: | Lambin, Jean-Jacques, 1933- |
|---|---|
| Imprint: | Paris, Presses universitaires de France, 1970. |
| Description: | 140 p. |
| Language: | French |
| Series: | Systèmes-décisions. Section 7: Marketing. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/3589059 |