Hollywood hoopla : creating stars and selling movies in the golden age of Hollywood /

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Bibliographic Details
Author / Creator:Sennett, Robert S., 1955-
Imprint:New York : Billboard Books, 1998.
Description:191 p. : ill. ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/3587015
Hidden Bibliographic Details
ISBN:0823083314
Notes:Includes bibliographical references (p. 189) and index.
Table of Contents:
  • Ch. 1. What Kind of World Was This?
  • Ch. 2. Hooray for Hollywood!
  • Ch. 3. A Cast of Thousands: How Stars Were Born
  • Ch. 4. The Little People: Gossip Columns and Fan Magazines
  • Ch. 5. Planting and Plugging: The Studio Publicity Departments
  • Ch. 6. Out with the Stars: Hollywood Night Life
  • Ch. 7. Tour de Force: Road Shows and Personal Appearances
  • Ch. 8. The Ten-Percenters: Hollywood Agents
  • Ch. 9. Graphic Language: Advertising and the Movies
  • Ch. 10. Bank on It: Movie Promotion Gimmicks
  • Ch. 11. Close-Up: The Great Portrait Photographers
  • Ch. 12. A Grand Night Out: The Great Movie Palaces.