How to conduct surveys : a step by step guide /

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Bibliographic Details
Author / Creator:Fink, Arlene.
Edition:2nd ed.
Imprint:Thousand Oaks, CA : Sage Publications, c1998.
Description:vii, 103 p. : ill. ; 29 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/3587009
Hidden Bibliographic Details
Other authors / contributors:Kosecoff, Jacqueline B.
ISBN:0761914080 (cloth : acid-free paper)
0761914099 (pbk. : acid-free paper)
Notes:Includes bibliographical references (p. 96) and index.
Description
Summary:Popular for helping readers to organize a rigorous survey and evaluate the credibility of other ones by giving them practical, step-by-step advice, the Second Edition of this book now also covers: computer-assisted and interactive surveys and how they contrast with telephone and face-to-face surveys; guidelines for preparing informed consent statements for survey respondents; ways to ensure the sample you have is large enough to detect a difference between groups (if one exists); ways to ask questions about ethnicity; how to read computer output containing survey results; how to prepare a structured abstract of a survey report; new survey data analysis techniques, such as odds ratios, relative risks, and confidence intervals as well as sampling techniques, such as snowball sampling; and guidelines for preparing overheads and slides to report survey results with illustrations of how an oral presentation of survey results differs from a written one.
Physical Description:vii, 103 p. : ill. ; 29 cm.
Bibliography:Includes bibliographical references (p. 96) and index.
ISBN:0761914080 (cloth : acid-free paper)
0761914099 (pbk. : acid-free paper)