Marketing research : a structure for decision making /
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| Author / Creator: | Brown, F. E. (Francis Earl), 1923- |
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| Imprint: | Reading, Mass. : Addison-Wesley Pub. Co., c1980. |
| Description: | xxii, 628 p. : ill. ; 24 cm. |
| Language: | English |
| Series: | Addison-Wesley marketing series Addison-Wesley series in marketing. |
| Subject: | Marketing research Marketing research. |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/330877 |
| Item Description: | Includes index. |
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| Physical Description: | xxii, 628 p. : ill. ; 24 cm. |
| ISBN: | 0201002051 : $16.95 (est.) |