Consumer research study on reading and book purchasing /
Saved in:
Corporate author / creator: | Yankelovich, Skelly and White, inc. |
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Imprint: | [Darien, Conn.] : The Group, 1978. |
Description: | i, 333 p. : diagrs. ; 28 cm. |
Language: | English |
Series: | BISG report ; no. 6 Book Industry Study Group. Research report - Book Industry Study Group ; no. 6. |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/307912 |
Other title: | Reading and Book Purchasing. |
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Other authors / contributors: | Book Industry Study Group |
Notes: | Cover title: The 1978 consumer research study on reading and book purchasing. Bibliography: p. 330-333. |
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