Business research projects /

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Bibliographic Details
Author / Creator:Jankowicz, A. D., 1946-
Edition:2nd ed.
Imprint:London ; New York : Chapman & Hall, 1996.
Description:xiv, 313 p. : ill. ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/3048632
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ISBN:0412636506
Notes:Includes bibliographical references (p. [292]-301) and index.
committed to retain 20170930 20421213 HathiTrust
Table of Contents:
  • 1. Introduction
  • 2. The purpose and objectives of a project
  • 3. Choosing a topic
  • 4. Standards of assessment
  • 5. Getting organized for takeoff
  • 6. What is research anyway?
  • 7. The role you're in
  • 8. Reviewing and using the literature
  • 9. Planning empirical work
  • 10. Methods and techniques
  • 11. Semi-structured, open-ended techniques
  • 12. Fully structured techniques
  • 13. Further techniques
  • 14. Writing it up.