Business research projects /
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Author / Creator: | Jankowicz, A. D., 1946- |
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Edition: | 2nd ed. |
Imprint: | London ; New York : Chapman & Hall, 1996. |
Description: | xiv, 313 p. : ill. ; 24 cm. |
Language: | English |
Subject: | Business -- Research -- Handbooks, manuals, etc. Management -- Research -- Handbooks, manuals, etc. Business enterprises -- Research -- Handbooks, manuals, etc. Business enterprises -- Research. Management -- Research. Handbooks and manuals. |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/3048632 |
Table of Contents:
- 1. Introduction
- 2. The purpose and objectives of a project
- 3. Choosing a topic
- 4. Standards of assessment
- 5. Getting organized for takeoff
- 6. What is research anyway?
- 7. The role you're in
- 8. Reviewing and using the literature
- 9. Planning empirical work
- 10. Methods and techniques
- 11. Semi-structured, open-ended techniques
- 12. Fully structured techniques
- 13. Further techniques
- 14. Writing it up.