Selling to India's consumer market /

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Bibliographic Details
Author / Creator:Bullis, Douglas.
Imprint:Westport, Conn. : Quorum Books, 1997.
Description:xv, 289 p. ; 25 cm.
Subject:Marketing -- India -- Management.
Target marketing -- India.
Advertising -- India.
Consumption (Economics) -- India.
Consumption (Economics)
Marketing -- Management.
Target marketing.
Format: Print Book
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ISBN:1567201059 (alk. paper)
Notes:Includes bibliographical references (p. [161]-265) and index.

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Call Number: HF5415.12.I5 B85 1997
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian