Building implementable marketing models /

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Bibliographic Details
Author / Creator:Naert, P. A.
Imprint:Leiden ; Boston : Martinus Nijhoff Social Sciences Division ; Hingham, Mass. : distributed by Kluwer Boston, 1978.
Description:xii, 406 p. : ill. ; 23 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/259165
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Other authors / contributors:Leeflang, P. S. H. joint author.
Notes:Includes indexes.
Bibliography: p. [374]-394.

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