APA (7th ed.) Citation

American Association for Public Opinion Research. (1974). The Journal of consumer research. Heffernan Press.

Chicago Style (17th ed.) Citation

American Association for Public Opinion Research. The Journal of Consumer Research. Worcester, Mass.: Heffernan Press, 1974.

MLA (8th ed.) Citation

American Association for Public Opinion Research. The Journal of Consumer Research. Heffernan Press, 1974.

Warning: These citations may not always be 100% accurate.