Marketing planning for services /
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| Author / Creator: | McDonald, Malcolm. |
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| Imprint: | Oxford, OX ; Boston : Butterworth-Heinemann, 1996. |
| Description: | x, 364 p. : ill. ; 25 cm. |
| Language: | English |
| Series: | The marketing series. Professional development Marketing series (London, England). Professional development. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/2464834 |
Regenstein, Bookstacks
| Call Number: |
HD9980.5.M3880 1996
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| c.1 | Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian |
