Marketing strategies : new approaches, new techniques /

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Bibliographic Details
Edition:1st ed.
Imprint:Oxford, OX, U.K. ; Tarrytown, N.Y., U.S.A. : Pergamon, 1995.
Description:xiv, 278 p. : ill. ; 24 cm.
Series:The best of long range planning ;
Best of long range planning.
Subject:Marketing research.
Marketing research.
Format: Print Book
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Other authors / contributors:McDonald, Malcolm.
Notes:Includes bibliographical references and index.

Regenstein, Bookstacks

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Holdings details from Regenstein, Bookstacks
Call Number: HF5415.2.M35870 1995
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian