Marketing research; selected readings with analytical commentaries,
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Author / Creator: | Barksdale, Hiram C. ed. |
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Imprint: | New York, Ronald Press Co. [1966] |
Description: | ix, 696 p. illus. 24 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/2006171 |
Other authors / contributors: | Weilbacher, William M. joint ed. |
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Notes: | Bibliographical footnotes. |
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