Marketing-Modelle : Anwendungsmöglichkeiten u. Entwicklung computergestützter Modelle im Marketing /

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Bibliographic Details
Author / Creator:Hansen, Hans Robert
Imprint:Berlin, New York : de Gruyter, 1973.
Description:303 p. : 105 ill. ; 24 cm.
Language:German
Subject:Marketing -- Mathematical models
Marketing -- Data processing
Electronic data processing -- Marketing.
Marketing -- Mathematical models.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/18518
Hidden Bibliographic Details
Other authors / contributors:Thabor, Alexandre, joint author.
ISBN:3110044595 : DM68.00
Notes:Includes index.
Bibliography: p. [289]-301.

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Call Number: HF5415.H21150
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