APA (7th ed.) Citation

Richard P. Bagozzi --, Richard P. Bagozzi and Youjae Yi --, Claes Fornell and Jaesung Cha --, Jay Magidson --, Phipps Arabie and Lawrence Hubert --, Wayne S. DeSarbo, A. K. M. a. L. A. M. -., . . . Bagozzi, R. P. (1994). Advanced methods of marketing research. Blackwell Business.

Chicago Style (17th ed.) Citation

Richard P. Bagozzi --, et al. Advanced Methods of Marketing Research. Cambrige, Mass.: Blackwell Business, 1994.

MLA (8th ed.) Citation

Richard P. Bagozzi --, et al. Advanced Methods of Marketing Research. Blackwell Business, 1994.