Berrigan, J., & Finkbeiner, C. (1992). Segmentation marketing: New methods for capturing business markets. HarperBusiness.
Chicago Style (17th ed.) CitationBerrigan, John, and Carl Finkbeiner. Segmentation Marketing: New Methods for Capturing Business Markets. New York: HarperBusiness, 1992.
MLA (8th ed.) CitationBerrigan, John, and Carl Finkbeiner. Segmentation Marketing: New Methods for Capturing Business Markets. HarperBusiness, 1992.
Warning: These citations may not always be 100% accurate.