APA (7th ed.) Citation

Morgan, E. A. G. (1972). How to do business in branded goods: The construction and use of the marketing plan. Longman.

Chicago Style (17th ed.) Citation

Morgan, Eric Albert George. How to Do Business in Branded Goods: The Construction and Use of the Marketing Plan. London: Longman, 1972.

MLA (8th ed.) Citation

Morgan, Eric Albert George. How to Do Business in Branded Goods: The Construction and Use of the Marketing Plan. Longman, 1972.