Les études de marché, outil du marketing.
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Author / Creator: | Lebel, Bernard, 1932- |
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Imprint: | Paris, Éditions d'organisation, 1972. |
Description: | 244 p. illus. 24 cm. |
Language: | French |
Subject: | Market surveys Marketing research Market surveys. Marketing research. |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/12699 |
Physical Description: | 244 p. illus. 24 cm. |
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Bibliography: | Bibliography: p. [242]-244. |