Modern marketing theory : critical issues in the philosophy of marketing science /
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Author / Creator: | Hunt, Shelby D. |
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Imprint: | Cincinnati, OH : South-Western Pub. Co., c1991. |
Description: | x, 499 p. : ill. ; 24 cm. |
Language: | English |
Subject: | Marketing Marketing research Philosophy, Modern Positivism Marketing. Marketing research. Philosophy, Modern. Positivism. |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1266824 |
Regenstein, Bookstacks
Call Number: |
HF5415.122.H860 1991
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c.1 | Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian |