Marketing research : methodological foundations /

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Bibliographic Details
Author / Creator:Churchill, Gilbert A.
Edition:5th ed.
Imprint:Chicago : Dryden Press, c1991.
Description:xxxii, 1070 p. : ill. ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/1257711
Hidden Bibliographic Details
ISBN:0030314720
Notes:Errata slip inserted.
Includes bibliographical references and index.

MARC

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