Hidden Bibliographic Details
| Other authors / contributors: | Castellani, Davide, editor.
Narula, Rajneesh, editor.
Nguyen, Quyen T. K., editor.
Surdu, Irina, editor.
Walker, James T., editor.
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| ISBN: | 9783319702209
3319702203
331970219X
9783319702193
331970219X
9783319702193
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| Digital file characteristics: | text file PDF
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| Summary: | The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter) Published in association with the UK and Ireland Chapter of the Academy of International Business. This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to retain competitive advantage, improve performance and contribute to the global economy.
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| Other form: | Printed edition: 9783319702193
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| Standard no.: | 10.1007/978-3-319-70220-9
9783319702193
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