Meaning-making and political campaign advertising : a cognitive-linguistic and film-analytical perspective on audiovisual figurativity /
Saved in:
Author / Creator: | Horst, Dorothea, author. |
---|---|
Imprint: | Berlin ; Boston : Walter de Gruyter, [2018] |
Description: | 1 online resource (ix, 246 pages) |
Language: | English |
Series: | Cinepoetics ; volume 2 Cinepoetics ; v. 2. |
Subject: | Linguistic analysis (Linguistics) LANGUAGE ARTS & DISCIPLINES -- Linguistics -- Historical & Comparative. Linguistic analysis (Linguistics) Electronic books. |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/12541809 |
Table of Contents:
- Intro; Acknowledgements; Contents; 1. Introduction; 2. The State of Research on Campaign Commercials and Figurativity; 3. Cognitive-Linguistic Perspectives on Figurativity; 4. Film-Theoretical Perspectives on Figurativity; 5. Implications of a Dynamic Approach to Audiovisual Figurativity; 6. Angela Merkel, a Sovereign With Civil Roots; 7. Donald Tusk, a Leading Builder Under Pressure; 8. Jarosław Kaczyński and Frank-Walter Steinmeier: A Door Opener and a Sober Problem Solution; 9. Conclusion and Prospects; Bibliography; Audiovisual Sources; List of Figures; Name Index; Subject Index.