Fabricating consumers : the sewing machine in modern Japan /

Fabricating consumers : the sewing machine in modern Japan /

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Bibliographic Details
Author / Creator:	Gordon, Andrew, 1952- author.
Imprint:	Berkeley, Cailf. : University of California Press, ©2012.
Description:	1 online resource
Language:	English
Series:	Asia: local studies/global themes ; no. 19 Asia--local studies/global themes ; 19.
Subject:	Singer Sewing Machine Company -- History. Singer Sewing Machine Company. Sewing-machine industry -- Japan -- History -- 20th century. Sewing machines -- Japan -- History -- 20th century. Sewing-machine industry -- United States -- History -- 20th century. Clothing trade -- Japan -- History -- 20th century. Consumers -- Japan -- History -- 20th century. Clothing trade. Consumers. Sewing-machine industry. Sewing machines. Japan. United States. Electronic book. History.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/12397925

Hidden Bibliographic Details
ISBN:	0520950313 9780520950313 1280103876 9781280103872 9780520267855 0520267850
Digital file characteristics:	data file
Notes:	Includes bibliographical references and index. Print version record.
Summary:	Since its early days of mass production in the 1850s, the sewing machine has been intricately connected with the global development of capitalism. Andrew Gordon traces the machine's remarkable journey into and throughout Japan, where it not only transformed manners of dress, but also helped change patterns of daily life, class structure, and the role of women. As he explores the selling, buying, and use of the sewing machine in the early to mid-twentieth century, Gordon finds that its history is a lens through which we can examine the modern transformation of daily life in Japan. Both as a tool of production and as an object of consumer desire, the sewing machine is entwined with the emergence and ascendance of the middle class, of the female consumer, and of the professional home manager as defining elements of Japanese modernity.
Other form:	Print version: Gordon, Andrew, 1952- Fabricating consumers. 1st ed. Berkeley, CA : University of California Press, ©2012 9780520267855
Standard no.:	9786613520586

Table of Contents:

pt. 1. Singer in Japan. Meiji machines
The American way of selling
Selling and consuming modern life
Resisting Yankee capitalism
pt. 2. Sewing modernity in war and peace. War machines at home
Mechanical phoenix
A nation of dressmakers.